Friday, August 1, 2008

Something About Xbox Console

History
The Xbox was Microsoft's first product that ventured into the video game console market, after having collaborated with Sega in porting Windows CE to the Dreamcast console. Notable launch titles for the console included Halo: Combat Evolved, Amped: Freestyle Snowboarding, Dead or Alive 3, Project Gotham Racing, and Oddworld: Munch's Oddysee.

Development
The Xbox was initially developed within Microsoft by a small team that included game developer Seamus Blackley. Microsoft repeatedly delayed the console, which was revealed at the end of 1999 following interviews of Microsoft CEO Bill Gates. Gates stated that a gaming/multimedia device was essential for multimedia convergence in the new times, confirmed by Microsoft with a press release.
According to the book Smartbomb, by Heather Chaplin and Aaron Ruby, the remarkable success of the upstart Sony PlayStation worried Microsoft in late 1990s. The growing video game market seemed to threaten the PC market which Microsoft had dominated and relied upon for most of its revenues. Additionally, a venture into the gaming console market would diversify Microsoft's product line, which up to that time had been heavily concentrated on software.
According to Dean Takahashi's book, Opening the Xbox, the Xbox was originally to be named "DirectX-box", to show the extensive use of DirectX within the console's technology."Xbox" was the final name decided by marketing, but the console still retains some hints towards DirectX, most notably the "X"-shaped logo, which DirectX is famous for, along with the "X" shape on the top of the system.
As the console approached launch, Microsoft's J Allard was responsible for the hardware and system software development, Ed Fries was responsible for game development on the platform, and Mitch Koch was responsible for sales and marketing; all three reported to Robbie Bach. This team was also primarily responsible for Microsoft's follow-up product, the Xbox 360, which could also play online.

No comments: